Thursday, December 27, 2007

A brand/context mismatch!



So, I'm all for traditional brick and mortar or even Web 1.0 companies embracing the new internet ways and all, I espouse this daily on the Health 2.0 scene, but the above is just not what I want to see in my inbox, no, not at all. It might as well say the IRS is going to hunt you down, omg, lol, smiley face with wink.

Know your brand and know your place!

1 comment:

Matthew said...

Surely you have nothing to fear from the IRS listening in on your twittering!!